Every answer reveals intent.
Every recommendation drives growth.
Quizzes guide shoppers to the right product by asking the right questions. They are low -friction, high engagement, and built to collect first-party data—working especially well for multi-category brands across facial skincare, haircare, and body care.

40+
skin experts consulted

13+
skin concerns mapped

16+
product parameters mapped
​

24+
skin types mapped
12000 quiz sessions completed. <> product recommendations done.
EXPERT-DESIGNED QUESTIONS FRAMEWORK
Our quiz framework is designed with input from dermatologists, makeup artists, and skin experts—modeled on how they assess and question their clients in real life.
Each question is structured to reduce false positives, while still allowing full customization to suit your brand.


DOMAIN-SPECIFIC ALGORITHMS
Smudg's algorithms are purpose-built for beauty. They incorporate domain logic informed by 40+ skin specialists.
They account for 24 skin types and 13+ skin concerns, and intelligently interpret user responses to deliver relevant product recommendations.
PRECISION LED SKIN ANALYSIS AND RECOMMENDATIONS
Every quiz becomes a deep skin analysis—like chatting with a skincare expert. Based on each shopper’s answers, our AI delivers hyper-personalized product recommendations that feel made just for them.
​
Fully customizable to your brand, supports unlimited SKUs, and is effortless to adopt and integrate.


MONTHLY DATA ANALYTICS AND REPORTING
Every shopper interaction becomes first-party insight. Smudg captures and analyzes these signals and translates them into monthly reports.
This helps your brand stay ahead of shifting customer preferences by tracking emerging patterns, identifying which recommendations drive engagement, and understanding where customer interest is growing.
"Easiest, brand-friendly skin analysis and product recommender"

