Every scan understands skin.
Every recommendation feels right.
Skin scans analyse skin characteristics in real time to deliver relevant skincare and routine recommendations with minimal effort. They build confidence, improve conversion, and capture valuable first-party skin data.

24
skin types mapped

12
skin concerns mapped

16
product parameters mapped
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40
domain expert inputs
EXPERT DESIGNED SKIN MATCH
Our skin match framework is designed with input from dermatologists and skin experts— modeled on how they assess skin types, skin concerns, and product efficacy in real life.
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Delivered through a quick selfie scan, it’s easily customised to reflect your product catalogue.


PRECISION SKIN ANALYSIS, ROUTINES AND RECOMMENDATIONS
Built with insights from 40+ skin experts and dermatologists, our beauty-specific alogorithms can analyse 16+ product parameters across 13+ skin concerns to deliver product, ingredient, and routine recommendations that feel personalised and build trust with your customers.
MULTI-CATEGORY MATCH AND USAGE
Smudg’s skin matching works across product categories — including moisturisers, serums, cleansers and more, — and can be paired with questions around hair and bodycare.
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By helping shoppers understand what truly suits them, it reduces product uncertainty, minimises mismatches, and lowers returns across categories.


ACTIONABLE MONTHLY SHADE AND ENGAGEMENT INSIGHTS
Get clear monthly reports on shopper activity — including clicks, scans taken, and engagement metrics.​
Dive deeper with insights into which skin concerns, healthscores, dominant skin types, and categories are most clicked, helping brands understand real demand and buying intent.
"The scan was easy to use - it helped me understand my skin and choose the right moisturizer!"

